Most Likely Buyer for Tesla 3 Owns a Toyota

[thstone]

The Tesyota Effect!

California carmaker Tesla is sitting on 373,000 pre-orders for its more affordably priced Model 3 sedan.

The typical person who's plunked down a $1,000 deposit for a Model 3 currently drives a Toyota, not a BMW, the study found.

Those customers are looking to switch because they think they can finally afford cutting-edge technology previously limited to the rich and famous.

Tesla, however, may be ill able to afford the customers it's attracting in droves: Toyota owners are among the most demanding, and they will be confronted with a brand notorious for its lack of reliability.

Sound the collision alarm (which won't happen if its a white semi-truck... )

Read it all here: https://www.forbes.com/sites/bertelschmitt/2017/03/09/the-future-tesla-model-3-buyer-drives-a-toyota-and-thats-a-huge-problem/#61eee6e21680