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Old 03-07-2007, 02:58 PM   #1
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You do realize the dealer is in business to make money, not loose it. The service area is THE profit center for a dealer. A one time sale is good for the salesman, the repeat business for service keeps them in the black.

90K service for $1000? Doesn't seem so bad ( ), depending on what they do. Sure, you could do all the work yourself (which would save you the typical shop rate of $70-90/hr), but please add back in the cost of doing it yourself.. What is your hourly wage? How many hours would it take to assemble all the parts/tools needed?

For me, I don't really have the desire to change belts and perform coolant changes (and repressurizing the system) at home. I am willing to let a dealer do that. Changing filters, oil, spark plugs and brake pads are pretty easy stuff.

BTW, how much mark up do you think there is for a Big Mac? A Starbuck Cappucino? A suit at a fine department store? I would expect at least 100% mark up, likely many times more
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Old 03-07-2007, 03:03 PM   #2
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Quote:
Originally Posted by racer_d

90K service for $1000? Doesn't seem so bad ( ), depending on what they do. Sure, you could do all the work yourself (which would save you the typical shop rate of $70-90/hr), but please add back in the cost of doing it yourself.. What is your hourly wage? How many hours would it take to assemble all the parts/tools needed?
Good point, I bill out to my clients at $425 per hour (retail). They complain about that too I am sure. If I were to consider the opportunity cost of me doing this work myself, it doesn't make economic sense when you consider my lost time at work, and all of the damage I would do to my car in the attempt.
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Old 03-07-2007, 04:35 PM   #3
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Dr. Kill and Racer_d have a very good perspective. Price (dollars and cents) are only a part of the overall "Value Proposition".

The price of something (anything) is only a part of the true costs.
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