Cayman sales tidbits

[z12358]

perfectlap:
"Its way too much moolah for the car, most don't complain because someone with the resources to pay that much for a car isn't hurting financialy thus aren't complaining about its price."

With the available discounts, a new 987S is very competitive with a used 986S. Add in the peace of mind of the warranty and knowing everything about the car from the beginning and the math becomes more reasonable. Both $40k and $50k is a lot of money -- for some, the extra $10k is worth the benefits they bring.

I disagree that afluent people don't take pricing into consideration. They didn't get where they are by not caring about prices of things they buy. Sticking with the new car market, not many things can compete with a sparsely optioned 295hp new Porsche mid-engine roadster if you can get it in the mid $50k area. IMHO, of course.

[Perfectlap]

Originally Posted by z12358

perfectlap:
"Its way too much moolah for the car, most don't complain because someone with the resources to pay that much for a car isn't hurting financialy thus aren't complaining about its price."



I disagree that afluent people don't take pricing into consideration. They didn't get where they are by not caring about prices of things they buy. Sticking with the new car market, not many things can compete with a sparsely optioned 295hp new Porsche mid-engine roadster if you can get it in the mid $50k area. IMHO, of course.

I'm not saying affluent people don't take pricing into consideration. EVERYONE but the most wealthy look at the sticker on th window. But despite being annoyed at what they are getting for their money, they still buy don't they? If you complain and still pull the trigger its like not complaining at all.
The less afluent complain and walk across the street to the Honda or Saturn dealer and drive home in an S2000 or Sky.
This 'dynamic' is very relevant to Porsche. They know they can get away with more and Saturn and Honda are happy to be where they are too, getting the less patient and less monied consumer.
A dream scenario for Porsche, make fewer cars with no more performance than many other options, less volume headaches and rake in the dough like nobodys business.