What interests me is that, in the UK at least, for many goods there's a big market for high quality traditional products.
Example: Ovens - oil-fired Aga ovens like this are still very fashionable and the company bangs them out in big numbers and charges plenty for them:
Another example might be a Rolex Oyster-based watch. Very little change over the decade, ancient technology and sold in high volumes.
But somehow, not cars. OK, there are specialists like Morgan selling a small handful of more timeless designs that aren't weighed down by tech for the sake of it, but it's a tiny niche in rthe market.
So why aren't there a few sizeable companies making simpler, more timeless cars and doing well? It's perfectly possible. Even with current regulations, you can have a naturally aspirated sports car with hydraulically assisted steering, elegant styling, minimal bling, traditional values in terms of quality and engineering.
Instead, it's bling and turbo and paddles and shouty styling. Put simply, almost all new cars are unbearably naff / tacky and I just don't get it.
I get that most of them are. Most expensive ovens and watches and whatever are bling. But for most goods, there's also a healthy market for a tasteful alternative - and by that I mean a market for new goods. Yes people pay top dollar for classic cars. But they also pay top dollar for certain antiques. And yet you can buy new furniture that's tasteful. Buying a new car that's tasteful is near impossible.
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