I never implied that this negotiation process was pristine on the dealer side. What I was trying to illustrate was a process where you could side step this nonsense by acting differently.
Face it, SOME customers and SOME dealers simply out and out lie to each other. Neither side wins in this process and usually, neither one actually ends up making the deal.
If you go back to my post, I am suggesting that you actually articulate what you are willing to pay for the car and why, and that you not make up an absurd number. That is actually what some dealers do, in hopes that some duncecap will pay it. Base YOUR number in reality and make an offer on a car you actually want.
By simply articulating what you are willing to pay and why, you simply END THE GAME.
Then go home and wait. If you made the same offer to 5 dealers and no one took it, then you have some legitimate feedback that this was the wrong offer.
If one took the offer, you have feedback that, you have a car and the other 4 dealers want more money. That makes you a good negotiator.
How is this bad advice?
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Rich Belloff
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