I test drove a 718.

[BIGJake111]

One of the issues is that while the 718 is down to 4 cylinders an Audi TT still has 5. An f type 6 or 8. Slk (now slc) of similar price has a 6.

Meanwhile it isn't like a Subaru is down to 3 or golf down to 3.

Everything's moving down to 4 leaving no level of prestige. We all know it would be tough to sell a new 4 over an old 6. But even harder is to sell a 4 against a heep of competitors that still have a 6.