Jag F-Type Coupe Priced More than Convertible

[linklaw]

The Jaguar E-Type coupe was always more expensive than the roadster. Maybe Jag is trying to create another legend, starting with its pricing strategy.

[Perfectlap]

Originally Posted by linklaw

The Jaguar E-Type coupe was always more expensive than the roadster. Maybe Jag is trying to create another legend, starting with its pricing strategy.

This is like perfume marketing. Lower the price of an over-priced, heavily marketed fragrance and sales suprisingly go down. The car may be performance at its core but the luxury buyers are simply after perceived exclusivity.

[mountainman]

Looks to me like a very poor attempt to imitate the styling of a 911. Owned several of both and the Jag ain.t even close.