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Old 10-21-2005, 05:35 PM   #1
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Porshe logo/name

Hi all,

Just killing time and I'm wondering something. How do people here feel about the Porsche logo/name all over the car? eg: the emblem on the hood, on the wheels, on the back window (on my 987, at least) on the radio, in the radio display when it turns on. Optionally: on the headrests, on the valve caps. Do you really need to be reminded this much of who makes the car? Of course other manufacturers do this too to a greater or lesser degree.. but this is the car that I own so I'm restricting my query to this car/manufacturer.

Personally, I don't like branding on anything -- I've taken off the dealer's plate covers (I've paid them already.. I don't feel like advertising for them too) and if I could I'd remove all branding from the car itself. This car speaks for itself and I like the idea of clean, unbroken lines.

Agree? Disagree? Indifferent?

Just curious.

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Old 10-21-2005, 06:49 PM   #2
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Did you order model designation delete , it is free.
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Old 10-21-2005, 06:50 PM   #3
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I love it. Porsche is one of the few great independent car companies (and arguably the last). It's a great logo with great heritage. Plus I don't know about the rest of you, but when I look at the steering wheel and see that logo, I get goosebumps nearly every time.
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Old 10-21-2005, 08:05 PM   #4
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Because I shelled out that amount of clams for the car, hell yes I want the logo all over the car. I think it should have come with a free forehead tattoo!
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Old 10-21-2005, 10:10 PM   #5
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I would venture to say that most people don't have a "clue" as to the Porsche logo. If the logo was not actually on the product (the car) they would not make the association to a Porsche.

I personally decided to "model designation delete" on my 987S for that extra sense of autonomy.
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Old 10-22-2005, 06:18 AM   #6
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I don't care for the Boxster script on the trunk. The rest seems fine by me.

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Old 10-22-2005, 09:55 AM   #7
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I like the Porsche crest on the hood and wheels and the Boxster on the rear. Like you, when I pay for an automobile I expect there to be no "ads" for the dealer all over it in the form of decals, plate covers or front plate. If they were good enough, people will hear about it from me.

My personal taste is toward the subtle side. I like the color crests on the Boxster because it's so bright making the accents pretty subtle by comparison. On the 928 I like the silver hood crest and unpainted wheel centers so they don't stand out so much against the silver color. That would be the same if I ever get a silver Boxster.
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Old 10-22-2005, 10:08 AM   #8
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Because it's been a life long dream to own one, I like the logo plastered everywhere, but I don't like the trunk badge as mine is old and without it, the untrained eye may think it's an S or a younger model, so I left it off.
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Old 10-22-2005, 11:24 AM   #9
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I see what you are talking about. I think there are a lot of logos on the car, and I took my Boxster logo off the rear trunk (though party because of the practicality for cleaning). I also feel like I bought the car for ME, and the only thing that matters is my driving pleasure, so I'm not interested in showing off all the logos to any onlookers. Of course I want the car to look GOOD too! So it does matter to some degree.

But the part that really amazes me is the souvenirs catalog. Dozens of shirts, jackets, hats, keyrings, model cars, etc. I guess there is a place for all that, and good for Porsche for marketing a successful name, but I just don't see myself wearing a Porsche crest polo shirt to work. Now if I was going to a race, YES I would love to support my team!

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Old 10-22-2005, 03:13 PM   #10
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HI,

Generally, I agree. I own a '71 240Z which I bought new. The Car is significant because it was the Nissan Auto Show Model - the one which was shipped to all the US AutoShows and was in all the Car Mags for that year.

Since the shape was so recognizable, Nissan avoided putting any badging on the car save the logo Z which is part of the interior exhaust vent on the 'C' Pillar. I didn't buy the car from a dealership, rather direct from Nissan North America. They gave me the option of badging the Car, but I declined.

My Boxster on the otherhand is a different Car and I think the Hood, Trunk and Wheel Center logos enhance the Car. I even retained the rear License Plate Frame with the Dealer's name on it - Isringhausen Porsche because I think any dealer name ending in 'Hausen' is right at home on a German (albeit Finnish) Car.

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Old 10-22-2005, 06:18 PM   #11
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Sorry, call it childish, but I want people to know I have an "S".

I also drove an M3 before this, and was proud of my M gills.

Call me a poser, whatever, I can take the heat
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Old 10-22-2005, 07:07 PM   #12
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Quote:
Originally Posted by tmc
Sorry, call it childish, but I want people to know I have an "S".

I also drove an M3 before this, and was proud of my M gills.

Call me a poser, whatever, I can take the heat


tmc, I understand what your saying, and respect your opinion, but for me I don't really care if people know or don't know I have an S. I know, and that's all that matters to me. That's why I did the model designation delete. Besides, there are several other tale tell signs that it's an S; red calipers, twin exhaust tip and additional air intakes in the front bumper.
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Old 10-23-2005, 06:33 AM   #13
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I do like the Gold crest emblem on the hood and the wheel caps. Nice touch, small but distinctive. Nice in the steering wheel also.

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Old 10-23-2005, 09:51 AM   #14
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I think the porsche name and logo is one of the most valuable intangible asset the company has...For example, why would buyers shell out $10,000 or more buying a cayenne v6 over a vw touareg, which is essentially the same suv? The VW has better interior and drives about the same but you won't get much attention from the girls or your neighbors. On the other hand, when ppl see the sttugart logo, the woohoo factor emerges. If I shell out that much for a porsche, not only i want the heritage and the performance, but also the recognition and the attention. So yes, i want the porsche name/logo all over the car...
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Old 10-23-2005, 11:54 AM   #15
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I chime in on the side that it's just right.

I too really appreciate the true racing and sports car heritage of Porsche, and have no problem at all with the badging.
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Old 10-23-2005, 12:52 PM   #16
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I can understand being discreet. Very cool!
But I'm not there yet.
I'd put a sign in my front yard saying "I own a Porsche" but my wife won't allow it!
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Old 10-23-2005, 10:52 PM   #17
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When you consider it objectively, the Boxster has no more badging than any other car. It's the fact that it's a Porsche and the crest is kind of multi-colored 'bling-bling' compared to say Honda's "H" that makes it more noticeable. Consider the Boxster, next to the lowly Honda Accord sedan, just for example:

Hood designation (company symbol):

Box - Yes
Honda - Yes

Wheel caps designation (company symbol)

Box - Yes
Honda - Yes

Model Name

Box - Yes
Honda - Yes

Engine or trim-level designation (S, V6, LX etc.)

Box - Yes (S only)
Honda - Yes

The only place where it is overboard might be on the calipers, hardly noticeable, and on the 987 glass window when it's top-up.

In fact, I got the PORSCHE lettering on the windstop just in case I came across a cave-dweller who didn't know what the car was....not to mention that it looks sweet !
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Old 10-24-2005, 03:13 PM   #18
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Interesting perspectives. Thanks guys.

to answer a few questions:

- no I didn't do the model designation delete since I bought off the lot. When I get a free weekend I'll be doing it myself, though

- honda vs porsche -- indeed you are right. But I would be asking the same if I owned a honda.. but.. I don't

- if, indeed, the Cayenne is no better (if not worse) than the Tuareg (sp?) for 10K more then I wouldn't look in wonder at someone who bought one.. I'd laugh at them. But that's just me. That said, I'm sure there's *something* value added to the Cayenne, isn't there? I don't know myself.. I've never driven one.

In all seriousness (I'd never laugh at anyone for driving something they love.. pinto or porsche) I guess my thing is that I've never been a car "fan". I've got no different feeling to Porsche than Honda or Lexus. I just *love* this car -- they hit one out of the park as far as I'm concerned. None of the other cars I test-drove or have seen come close (either I don't like the styling or the feel or something). If this exact car had been made by Chrysler I still would've bought it.

I can appreciate where you guys are coming from, though. There are *certain* brands I will put up with.. everyone's got their thing.
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Old 10-24-2005, 04:36 PM   #19
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Yeah, i'm not running the dealer's license plate frames either, and I could do without the porsche crest on the hood--I think it makes it look like the car has a nose or something...
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Old 10-24-2005, 05:56 PM   #20
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I’m with you guys when it comes to jettisoning the dealer license plate frame or decal. Shoot! He’s not paying me to advertise and this ain’t no stinkin’ taxi cab so he gets no space on my car.

As for P logos, I do like the colored wheel center crests. In my view, they certainly stand out nicely on the Carerra S wheel. That is why I bought them.

So too, the gold crest on the hood is elegant and eloquently announces the arrival of a special car. It speaks of racing heritage and tradition, and is the envy of many. I think the hood would be naked without it.

Regarding the script on the trunk, I will admit I’ve had to learn to like it. More importantly though, when I see any car without all of the manufacturer’s markings I become suspicious of that vehicle as having been involved in an accident and the body shop was too sloppy to finish the car properly. Maybe Yogi would put it like this, - If I were buying, I wouldn’t be.

In the end, I want there to be no mistake that a Boxster S just went by. Perhaps it is simply pride of ownership. Whatever it is, for me, keep the Porsche’s logos on the car. Besides, the extra weight of the script on the trunk keeps the rear planted at high speed!

Well, that’s how I see it from my knothole.

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