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Porsche charges $3,000 for certain colors basically because they can.
For example the Speed Yellow color on my car was a $3,000 option in '99, and in '03 it was a standard color option, either no addt'l cost or maybe the minimal $800 one.
Other than the black/red/silver trio, the "standard" and "optional" colors change from year to year, depending on who-knows-what.
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