My distant family deals closely with CATERPILLAR, the diesel/construction/tool company, and whenever my parents got a new car when I was a kid, they put a "CAT DIESEL POWER" badge on the back, and they usually had a few people a month come up and ask if CAT really made a diesel engine for a Ford Explorer or (in my case) a 1989 VX Fox.

It was pretty funny, and always made for a good story.
Perhaps I should put that badge on the Boxster. Haha. I DO have a turbo badge from a 996 turbo, but that's mainly for inspiration of what I could some day own.
As a side note, Ferrari is considering turbocharging their cars in the next 5-10 years as emissionm standards give them a choke hold...maybe this was simply a good prediction???
-Kevin