[thstone]

Audi has always been known as a technically driven brand, so I can see the F1 angle; plus Audi has already done what it needs to do in endurance sports car racing and that effort is really better left to Porsche to continue to build its racing heritage and it makes no corporate sense to have Audi battle Porsche in the same racing series.

But at the same time its hard to believe that (m)any outsiders/new companies would want to be part of the F1 silly circus until they stabilize the series and re-focus on the racing (IMHO).