Good question. I have read about somebody tracking their car and still getting an Ims failure. However I do believe keeping the revs up is good and the above poster suggesting smooth shifting so you don't rattle the chains as much is good too.
In winter I find with more slippery roads it is risky to go too fast but keeping the revs up in the lower gears I think is good. Avoid lugging the motor as in 2k rpm in 4th gear is an example.
Of course if you are worried about the ims grenading then replace it or as I have done get the IMS Guardian. Of course regular and frequent driving I think is good for the car overall. Driving year round including the snowy/winter season I am sure is not good for car's body but is good for my mind. Happy motoring!

G.