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Originally Posted by longislander1
I think Porsche is diluting its cars to increase sales in the mass market as the (lower-priced) competition creeps closer and closer in performance. Cars in general are getting so good -- and so fast -- that the day will come soon where you won't have to pay Porsche prices to get Porsche performance.
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I think we are there already. The s2000 is much cheaper than the Boxster and the performance difference doesn't reflect the big difference in price.
Allot of guys I know who don't care what brand makes the car thought it was a no brainer and opted for the nimble S2000 without hesitation.
If you can already get Boxster performance at a much lower cost then obviously there are other facotrs driving demmand. And I agree, further 'diluting' the cars will backfire. The 2.7 is as small an engine as they should ever go, perhaps coupling that with a Lotus Elise type-bare bones ultra light weight targa top Porsche could be a good move. But a low cost version of the boxster with even less power would be a not good move in my opinion. Porsche has tremendous credibility from their LeMans achievements, they really need to be careful about that reputation for racing that they have established over 50 years.