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FUHRIUS · 07-15-2005, 09:47 AM

off topic: it's probably more appropriate to be thinking about profit margin (or contribution margin) instead of price per car...though closely realted, maybe porsche has figured out how to make as much margin on a cayman as they do on a 911 (or close enough that a small increase in volume will offset difference).

I worked at Ford Motor Co for many years and this is how we thought about cannibalization from an economic standpoint.

on topic: I've posted this info numerous times before, but the '01 s I bought last year already had the techart v3 engine kit on it (headers, pre cat delete, new exhuast, ecu, throttle body, and air filter) and it is supposed to get 35 add'l hp. I don't know that it did get the extra 35 because I don't have dyno results for the car before trhe stuff was added...it is discernably more powerful that the other halp dozen or so used s's that I test drove, but at $7K new I would have a hard time justifying the expense.

07-15-2005, 09:47 AM	#11
FUHRIUS Registered User Join Date: Oct 2004 Location: Los Gatos, CA Posts: 265	in thinking about potential cannibalization off topic: it's probably more appropriate to be thinking about profit margin (or contribution margin) instead of price per car...though closely realted, maybe porsche has figured out how to make as much margin on a cayman as they do on a 911 (or close enough that a small increase in volume will offset difference). I worked at Ford Motor Co for many years and this is how we thought about cannibalization from an economic standpoint. on topic: I've posted this info numerous times before, but the '01 s I bought last year already had the techart v3 engine kit on it (headers, pre cat delete, new exhuast, ecu, throttle body, and air filter) and it is supposed to get 35 add'l hp. I don't know that it did get the extra 35 because I don't have dyno results for the car before trhe stuff was added...it is discernably more powerful that the other halp dozen or so used s's that I test drove, but at $7K new I would have a hard time justifying the expense. __________________ 01 S - gone Last edited by FUHRIUS; 07-15-2005 at 09:50 AM.