Quote:
Originally Posted by roadracer311
I've hard that phrase for a long time, usually used WRT motorcycles. (I own a very small motorcycle shop). I've never liked the use of it. I'm surprised that anyone signed off on that one as a marketing campaign.
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marketing amazes me. The process to present proposals, get approvals, and then have agreement to sign a big check on the results we see behooves me. "they approved and spent millions on that?"