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I'm not sure how common it is. When I bought my S new in 2003, I had to do some searching to find one with PSM, heated seats and cruise control, my must-have options, and a black top and black interior. In addition to those options it had 18 inch light alloy Carrera wheels, aluminum/leather shift and handbrake, wind deflector, colored crest center caps, CD shelf in center console and seal gray metallic paint. But I only have the standard radio with just speakers in the dash and no OBC (both since added). I couldn't find one with a better stereo and OBC with my must have options.
As to desirability, for me it's nice to know that it's there, but I've never had it come on.
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