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Originally Posted by rteichman
In my search for a used Boxster I have noticed that the most common color is silver followed by black or blue. I was VERY surprised by the low number of red boxsters (which I wanted). I would have thought the famous "Guards Red" would have been right up there. Any ideas why? I always felt red was the proper color for a sports car.
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In the global market place, I would suspect that Guards Red and Speed Yellow are very popular colors. That's why Porsche does not "charge" for these paint colors- because many people want it and it's desirable.
Now the local market (the USA) is a different matter, and color may effect residual vale, as Brucelee suggests.
I think some buyers go into the color selection decision process thinking, "I bet black, silver or blue will have better resale value". And this thought makes the choice for them, not their "true" desire to have a color other than those.
Just my 2 cents.