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Originally Posted by landrovered
One of the most productive times to sell someone a new car is when theirs is getting serviced. Whether it is a soft recall or not there will be someone offering to show you the new goods and keep you occupied while your repair is under way.
I worked at a chevy dealership in high school and saw a salesman find a buyer for a car that was in for service and then sell the owner of that car a new car because he had a buyer for the old one. It takes balls to sell a car that is not even the dealerships or available for a test drive.
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While I was in college I interned for GM. During their 2 week shut down in the summer, interns are encouraged to work at a dealership. I worked as a service advisor at an Olds dealer nearby. While working there, the service manager told me straight out that when someone comes in for service, the primary goal of an advisor is to get the person into the showroom to look at the new models.