swirls are "normal" but for many, not acceptable. My black boxster had some serious swirls and what looked like scratches and a good buff with Menzerna products followed by some Klasse all in one, then a carnauba wax on top of that and there are no swirl marks or scratches.
It's all in what you use and how you apply it. Wax alone probably won't get that new car shine.
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