Go Back   986 Forum - The Community for Porsche Boxster & Cayman Owners > Porsche Boxster & Cayman Forums > Boxster General Discussions

 
 
LinkBack Thread Tools Display Modes
Prev Previous Post   Next Post Next
Old 03-10-2006, 11:35 AM   #15
Registered User
 
Join Date: Feb 2006
Location: Indiana
Posts: 37
But both IBM and Porsche made huge turnarounds. In the mid 90's Lou Gertsner the new CEO came in from American Express Travel Corp and turned them around. He took IBM from a company that wasted money on high rent downtown offices housing overpaid salespeople, and sent them home with a laptop and created a low expense environment of customer satisfaction, services and products the customers wanted.

In 1993 Porsche was at one of it's lowest points as well. After suffering through the 924/944/968/914 and the 928, which incidentally was supposed to replace the 911, Wendelin Wiedeking, Porsche CEO looked to the Boxster and 911, those two only to turn them around. The critical point being the 1993 Detroit Auto Show that debuted the all new prototype Boxster. The car was an extreme hit and the rest is history when it hit the US in '97. In Wendelin's own words, "I think the decision process for Porsche in the future is more based on the brand than on the real product. And anybody who knows sports cars knows Porsche. So we will keep the tradition alive."

I now ask: Is this a philosophy that will assure future chapters for Porsche history?...Not by the tone of this thread.
__________________
2000 Boxster, Artic Silver Metallic w/ blue top & interior
Sport Package, 59K miles
De-ambered side markers and rear lights
2003 MBenz ML350 SUV
Hoosier is offline   Reply With Quote
 



Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Trackbacks are On
Pingbacks are On
Refbacks are On




All times are GMT -8. The time now is 07:07 AM.


Powered by vBulletin® Version 3.8.7
Copyright ©2000 - 2025, vBulletin Solutions, Inc.
Content Relevant URLs by vBSEO 3.6.0
Copyright 2025 Pelican Parts, LLC - Posts may be archived for display on the Pelican Parts Website -    DMCA Registered Agent Contact Page